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WXPN Raises More Than One Million Dollars During Public Phase Of “The Campaign For Wxpn”

More than 3,000 listeners pledge to help build the new home of WXPN.

Philadelphia, PA WXPN, the nationally-acclaimed public radio station of the University of Pennsylvania, today announced that it raised more than one million dollars during the public phase of "The Campaign for WXPN." The station went on the air with its appeal to listeners on March 26 as a lead-in to its on-air fund drive held April 15-20. During this public outreach, more than 3,000 individuals, businesses, organizations, and musicians contributed funds that will be used to finance the station's new headquarters which will be located in the same building as the new World Cafe Live entertainment facility at 3025 Walnut Street in Philadelphia.

"We asked our listeners to light a candle for public radio rather than curse the darkness of media consolidation… and our listeners lit a bonfire," said Roger LaMay, general manager for WXPN.

The goal for The Campaign for WXPN is $4 million. The station had raised almost $2.5 million in major gifts prior to making its on-air appeal including a total of $750,000 in challenge grants to be matched during the public phase of the campaign.

Station management was overwhelmed by the groundswell of support from the XPN community. "During the last two hours of the on-air drive, the station raised as much we've done in a single day of our most successful membership drives," explained Quyen Shanahan, associate general manager for marketing and development. "This leaves us with less than $500,000 to raise - which we plan to do before Singer Songwriter Weekend in July."

WXPN will be moving into the 40,000 square foot former Hajoca building this fall. Dranoff Properties is the developer of the $15 million restoration of the 40,000 square foot former Hajoca building. WXPN and Real Entertainment Group have partnered to create a world-class music performance space for World Cafe Live and state-of-the-art studios for the radio station. WXPN and World Cafe Live will operate independently.

Music fans from across the region and beyond will enjoy live music in a relaxed and comfortable setting at World Cafe Live. The venue is named after the award-winning World Cafe® music program produced by WXPN and syndicated to more than 160 public radio stations. World Cafe Live is designed to provide music lovers with an exceptional listening experience in a state-of-the-art venue that captures the warmth and intimacy of WXPN and its flagship program.

Donors who contributed $500 or more will be recognized in the "Donor Alley" which will be the 31st Street entrance to the new building. Major contributors to The Campaign for WXPN will have their names listed on individual CDs that will serve as "donor name plates" in the upstairs lobby. Depending upon the donation amount, contributors will receive invitations to grand opening events, Singer Songwriter Weekend and others, as well as a variety of commemorative items.

WXPN-FM is the non-commercial public radio service of the University of Pennsylvania and the premier radio showcase for contemporary music that spans the progressive edges
of rock, folk, rhythm and blues, and American roots. WXPN can be heard in the greater Philadelphia/South Jersey area on 88.5 FM. in the Lehigh Valley at 104.9 FM, in Worton/Baltimore at 90.5 FM, and in Harrisburg at 88.1 FM. WXPN is also available worldwide via streaming audio at www.xpn.org. The station also produces programming for national syndication. Its signature series World Cafe with David Dye is distributed by Public Radio International and broadcasts daily on more than 160 public radio stations nationwide. WXPN produces the Peabody-Award winning Kids Corner, hosted by Kathy O'Connell. WXPN also produces the annual Singer Songwriter Weekend two-day music festival. For more information visit www.xpn.org, www.WorldCafe.org, www.kidscorner.org, or call WXPN at (215) 898-6677.

CONTACT:
Kim Winnick
WXPN-88.5
(215) 573-3339


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