Also performing throughout the convention are newly signed or critically acclaimed artists such as Ingrid Michaelson, Ryan Bingham, Hold Steady and Kathleen Edwards. In total, 29 artists are scheduled to showcase, many in intimate rooms at the Inn at Penn, 36th and Sansom Streets or Upstairs at World Cafe Live, 3025 Walnut Street. The convention will also utilize larger venues such as the main stage at World Cafe Live and the Electric Factory, 421 N. 7th Street, for the more well-known performers such as Sharon Jones and the Dap Kings, Dr. John, Ani DiFranco and Jakob Dylan.
“This is the ‘it’ event for everyone involved in non-commercial radio,” said NON-COMM co-founder Dan Reed, WXPN operations manager. “NON-COMM is about uncovering and exposing great new talent to the industry. In the past, artists that found national, if not international, acclaim after NON-COMM include Norah Jones, My Morning Jacket, Los Lonely Boys and Ingrid Michaelson. In the end it’s the listeners that ultimately benefit from this convention.”
The last showcase on Saturday night at the Electric Factory featuring Yoav, Alejandro Escovedo, Kathleen Edwards, Jakob Dylan and What Made Milwaukee Famous is open to the public. The show begins at 7:30 pm and tickets are just $10. Tickets and information for this show only are available at XPN.org.
Registration for NON-COMM is open to industry professionals and WXPN members and is scheduled from 9am -11pm Thursday, May 29th in the WXPN/World Cafe Live Lobby and Friday, May 30th from 8am to 6pm at the Inn At Penn.
In addition to the artist showcases throughout the day and evening, the convention will also present information about operating a Triple A format radio station, including sessions on building a larger audience, programming strategies, and tips on fundraising in a down economy.
A full list of scheduled events and artists showcases can be found at http://www.fmqbproductions.com/epks/2007/noncomm/schedule.html History of the AAA NON-COMMvention The first AAA NON-COMMvention took place in 2001 in Louisville, Kentucky. The convention was started to give non-commercial AAA (Adult Album Alternative) format stations an opportunity to meet and network. The convention has grown over the years, from a few dozen people in 2001 to over 400 attendees expected this year. The attendees are comprised of programmers and music directors from throughout the country, record company promotion executives, independent radio promoters, artist managers and artists.
WXPN, the nationally recognized leader in Triple A radio and the premier guide for discovering new and significant artists in rock, blues, roots, and folk, is the non-commercial, member-supported radio service of the University of Pennsylvania. WXPN produces World Cafe®, public radio’s most popular program of popular music hosted by David Dye and syndicated by NPR, and the Peabody Award winning Kids Corner hosted by Kathy O’Connell. WXPN also produces the alternative rock service, Y-Rock On XPN as its secondary radio channel in HD. WXPN serves the greater Philadelphia area at 88.5 FM, the Lehigh Valley at 104.9, Worton/Baltimore at 90.5 FM, Lancaster/York at 88.7 FM, Harrisburg at 99.7 FM, and the world via online streaming at XPN.org and XPoNentialMusic.org.