PHILADELPHIA, PA – July 1, 2016 – WXPN, the nationally-recognized leader in Triple A music and non-commercial radio service of the University of Pennsylvania, named Adia Victoria as its July Artist To Watch. Assistant General Manager of Programming Bruce Warren presented the first of the month’s on-air segments today, July 1, in the 4 p.m. hour. Born in South Carolina and raised in the Seventh Day Adventist church, Adia Victoria is onto something very musically unique. There’s a spooky ambience to her music, and she’s been influenced by Fiona Apple and blues singer and songwriter Victoria Spivey. From blood-born howls to idiosyncratic phrasing, she is the big red dot saying “You Are Here” and is establishing a fresh reference point on the musical landscape. The Nashville-based artist travels the lands of rock, afro punk, and country, squarely situated in the continent of the Blues. Ask about her artistic goals, and the songwriter/vocalist will say, “I want to shine a light on the unseen, and speak the unspeakable.” Adia Victoria is a truth teller. Rolling Stone Magazine featured Adia Victoria as one of “10 New Artists You Need to Know.” The Village Voice called her an “eerie, intriguing songwriter,” with “bone chilling guitar riffs and lyrics topped with candid scorn. Vogue highlighted the recording artist as one of “5 Beauties Who Answer to Afropunk’s Rebellious Call,” and her show at Johnny Brenda’s in August of 2015 was featured in an article on The Key, WXPN’s music blog. “I went to see Adia perform at Johnny Brenda’s in Philly and was blown away,” said Bruce Warren. “It was all there. A charismatic performance and confident stage presence. The engaging interaction she had with the audience. The way she weaves her love of the blues and her Southern upbringing into a unique mix of electric blues, garage and punk flavored rock, and dark roots and R&B. Adia is blazing her own path and it’s refreshing to hear and see.”
For more on the XPN Artists To Watch series and this month’s featured artist, visit:
Since 2003, the XPN Artists To Watch series has been a reflection of WXPN’s commitment to nurturing fresh, new talent and exposing listeners to the best new music. Each month, the XPN Artists To Watch series spotlights a different up-and-coming performer who has produced an album or body of work that demonstrates outstanding vision, creativity and songwriting ability. Month-long on-air promotion is combined with online features to help audiences discover each artist.
WXPN, the nationally recognized leader in Triple A radio and the premier guide for discovering new and significant artists in rock, blues, roots and folk, is the non-commercial, member-supported radio service of the University of Pennsylvania. WXPN produces World Cafe®, public radio’s most popular program of popular music, hosted by David Dye and syndicated by NPR, and the Peabody Award-winning Kids Corner hosted by Kathy O’Connell. WXPN also produces XPoNential Radio on XPN2 as its secondary radio channel in HD that is also available online. WXPN serves the greater Philadelphia area at 88.5 FM, the Lehigh Valley at 104.9 FM, Worton/Baltimore at 90.5 FM, Lancaster/York at 88.7 FM, Harrisburg at 99.7 FM and the world via online streaming at XPN.org.