Rock Lititz turning Lititz, PA into “concert capital of the country”
Right now Lititz, PA might be best known as the hometown of local favorites The Districts. But in the coming months the Lancaster suburb will put even larger stamp on the live entertainment world with the recent opening of Rock Lititz Studio. The rehearsal space (which claims to be the largest of its kind in the world) is the first of several buildings that will form the Rock Lititz concert hub. With resources to develop all aspects of a large-scale live event production, including lighting, staging and graphics, “the campus will be a one-stop shop for designing and making a show” for some of the world’s largest acts.
Lititz companies Clair Global and Tait Towers are behind the endeavor, with their neighbor Atomic Designs eager to land a spot on the campus.
It’s the first part in the Rock Lititz campus project, a reportedly $100 million endeavor that is set to make Lititz the concert capital of the country…. But why Lititz? [Atomic Designs CEO Soren] West has a theory. “We have a tremendous community here and it is chocked full of tradesmen and technology and an incredibly workforce,” he said. “We have the land and the willingness of the community to do it.”
Read the full article on Rock Lititz here and learn more about the venture in the promo clip below.