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Philly Music Festival curator and founder Greg Seltzer knows the scene well-enough to understand that the festival’s audience, who comprise fans and artists alike, want more from a local music festival than just music: some of them are looking to understand the business behind it. And that’s why this year’s festival, like Philly Music Fests of the past, features a panel hosted by leaders of the industry who offer experienced advice about finding success in the Philadelphia music scene and beyond. 

The event is aptly named “Inside Hustle,” and will take place at World Cafe Live upstairs on October 9th from noon to 3pm before any of the evening’s scheduled bands. The Key editor John Vettese will host a discussion titled “Should I Stay or Should I Go,” which touches on why artists choose to build their careers here in Philadelphia, or why, sometimes, they move on to other cities. Greg Seltzer and Mixtape Media’s Maggie Poulos also lead the other two panels that afternoon, on the nuts and bolts of the business side of being a band and on navigating the “industry” side of the music industry. 

Registration for the event is free, and interested persons can RSVP here. Attendance at “Inside Hustle,” just like the rest of Philly Music Festival, is capped to keep the indoor event at a safe capacity for all. Musicians, promoters, and industry folk of all kinds are encouraged to reserve their spot now, and all are required to be vaxxed and masked. 

For more information and updates on “Inside Hustle,” follow @PhillyMusicFest on Instagram and Facebook.

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